SOLOMO
Модель соединения мобильных пользователей с локальными бизнесами на основе географического положения пользователей и их медиа активности в социальных сетях.

SoLoMo, a portmanteau of social-local-mobile, represents a model for connecting mobile users with local commerce based on their location and social media activity.
With our SoLoMo app, you can invite a friend who is nearby to join you shopping to help you pick out clothes.

After three years working for Groupon, she’d had enough of SoLoMo.
SoLoMo seemed like a new idea to them just a few years ago, but now it’s totally baked into their business strategy.